Ready Entertainment was established in 2000 and is a professional casting agency that supports effective marketing of Client by proposing domestic and foreign celebrities, models, and influencers as advertising models.
In July 2022, it successfully held the RMA (Ready Model Awards) for advertising models to mark its 22nd anniversary and was incorporated into Kakao Entertainment's subsidiary in 2018 and is a comprehensive entertainment company with unrivaled competitiveness in domestic and foreign advertising markets.
PERFORMANCE
Ready Entertainment's achievements in 2022
1,096 cases
3,414 people
62.3 billion
ad in progress
Advertising Contract Celeb / Model
Celeb advertisement billing amount
HISTORY
2023
2022
2021
2020
2019
2018
2017
2016
2015
2014
2013
2012
2000
Development of 'Digital Model Solution' B2B service jointly conducted with Kakao Entertainment based on big data
Launched readyX, a label specializing in models
Hosted the 1st RMA [Ready Model Awards]
Business agreement with France's leading casting agency [LE CASTING PARISIEN]
Securing Korea’s first European base through competitive partnerships
Establishment of MUSE STUDIO
Expansion of professional studio facilities such as AUTOFIX (automation studio) / ACTING ROOM
MUSE Open Global Service Launch Media Content Production and Creator Development
Launch of client/model profile platform MUSE
Advertisement contract signed Chris Pratt [Fortnite] / Chris Hemsworth [Traha]
Acquisition of <Agency Myeongmun>, a drama casting company
[Strategic equity investment in Kakao Entertainment and Ready]
Building partnerships and collaboration systems with BH / Soop / Starship / J-Wide / Fave
Merger with modeling agency <Casting Bom>
2018 PyeongChang Winter Olympic Opening and Ceremony Headliner Recruitment Agency
Establishment of professional digital marketing / influencer agency [Muse9] division
Established a PPL division specializing in Korean and Chinese dramas and movies
Established a Korean model development division in Asia
U.S. Character Licensing Agency
Signed a business agreement with Corbis USA and Green Lights
Garfield (famous American character) / Jean-Jacques Champé (famous French illustrator) / Edison
China Shanghai Drama and Film Festival Official invitation from Korea
Representative of Korean agency at China Cosmetics Expo
Participated in Guangzhou Advertising Association Seminar in China as a representative of a Korean agency
Celebrities and celebrities cast at the 50th Grand Bell Awards
Establishment of celebrity portrait rights and copyright-related advertising use licensing division
Establishment of agent division dedicated to domestic and foreign famous entertainers (professional celebrities, singers, actors, etc.)
Advertising contract signed Robert De Niro [Paradise Walkerhill Casino] / David Copperfield [Samsung Smart TV]
Signed copyright and portrait rights advertising contracts Agatha Christie / Atom Author Osamu Tezuka / Robert Capa / Gaudí
Founded Ready Entertainment
Ready Entertainment was established in 2000 and proposed domestic and foreign celebrities, models, and influencers as advertising models.
We are a professional casting agency that supports effective marketing for clients .
In July 2022, in celebration of its 22nd anniversary , the RMA (Ready Model Awards) was successfully held for advertising models.
Incorporated as a subsidiary of Kakao Entertainment in 2018, it is a comprehensive entertainment company with unrivaled competitiveness in the domestic and international advertising market.
PERFORMANCE
Ready Entertainment's achievements in 2022
1,096 cases
ad in progress
3,414 people
Advertising Contract Celeb / Model
62.3 billion
Celeb advertisement billing amount
HISTORY
2023
Development of 'Digital Model Solution' B2B service jointly conducted with Kakao Entertainment based on big data
Launched readyX, a label specializing in models
2022
Hosted the 1st RMA [Ready Model Awards]
Business agreement with France's leading casting agency [LE CASTING PARISIEN]
Securing Korea’s first European base through competitive partnerships
2021
Establishment of MUSE STUDIO
Expansion of professional studio facilities such as AUTOFIX (automation studio) / ACTING ROOM
2020
MUSE Open Global Service Launch Media Content Production and Creator Development
2019
Launch of client/model profile platform MUSE
Advertisement contract signed Chris Pratt [Fortnite] / Chris Hemsworth [Traha]
Acquisition of <Agency Myeongmun>, a drama casting company
2018
[Strategic equity investment in Kakao Entertainment and Ready]
Building partnerships and collaboration systems with BH / Soop / Starship / J-Wide / Fave
Merger with modeling agency <Casting Bom>
2018 PyeongChang Winter Olympic Opening and Ceremony Headliner Recruitment Agency
2017
Establishment of professional digital marketing / influencer agency [Muse9] division
Established a PPL division specializing in Korean and Chinese dramas and movies
Established a Korean model development division in Asia
2016
U.S. Character Licensing Agency
Signed a business agreement with Corbis USA and Green Lights
Garfield (famous American character) / Jean-Jacques Champé (famous French illustrator) / Edison
China Shanghai Drama and Film Festival Official invitation from Korea
2015
Representative of Korean agency at China Cosmetics Expo
2014
Participated in Guangzhou Advertising Association Seminar in China as a representative of a Korean agency
2013
Celebrities and celebrities cast at the 50th Grand Bell Awards
2012
Establishment of celebrity portrait rights and copyright-related advertising use licensing division
Establishment of agent division dedicated to domestic and foreign famous entertainers (professional celebrities, singers, actors, etc.)
Advertising contract signed Robert De Niro [Paradise Walkerhill Casino] / David Copperfield [Samsung Smart TV]
Signed copyright and portrait rights advertising contracts Agatha Christie / Atom Author Osamu Tezuka / Robert Capa / Gaudí
2000
Founded Ready Entertainment
